Profile of user: drlarogers

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User Profile
Username:	drlarogers
Name/Company:	International School of Management, & Computer Resources International
Country:	United Kingdom
City:	Ash, Canterbury
Area of Expertise:	Copywriting Market Research Proofreading Telemarketing Training
Average Pricing:	$50/hour
Profile:	Len Rogers PhD, MSc, MBA, BA, Dip. M Len began his working career with Imperial Chemical Industries Ltd and then became South West UK regional manager of a subsidiary of the Vickers Group of companies with an incredible range of products: armaments, stern tube bearings, phenolic-formaldehyde bonded fabric roll-neck bearings, plastics, flooring, rubber mechanicals, foul-weather clothing, PVC leathercloth, rubber sheeting, to name some of the main ones. He then took over the management of eleven companies and divisions of the RIL group at their headquarters in Wellingborough, UK, which had an equally diverse range of products. About this time, Harry Moss, chairman of the world renowned Moss Bros, Covent Garden, London, wanted an experienced industrial manager to take over sales and publicity of the Covent Garden headquarters and all UK branches. He invited Len to join them. After 20 plus years in industry, Len’s managerial experience expanded in a different direction into the world of men’s and women’s formal and informal wear, evening wear, ski-wear, riding and hunting kit, and parliamentary robes. While with Moss Bros, Len’s skills also won him a Dartnell Gold Medal in the United States for writing excellence. Len’s ability to combine technical and commercial management with publicity enticed him into the advertising industry and also into partnership with Lord Christopher Thynne (youngest son of the then Marquis of Bath). They shot the stills of the Beatles first film "A Hard Day’s Night" at London’s Paddington Station  some of which have never been published. Len learned his photographic skills the hard way when Christopher double-booked a wedding and the Hedges & Butler tri-centenary, and persuaded Len to cover the H&B celebrations. It was only when in the gloom of the cellars that Len discovered that the flash handed by Christopher was completely discharged! Up to this time, Len had only modest qualifications and decided to move into the academic world and started reading for his degrees. He was appointed chief examiner to the Chartered Institute of Marketing and in 1967, pioneered the use of the business case study in the UK. Harvard cases in those early days would not yield to depth analysis so Len wrote twenty-two cases from his experience; all were used as final examinations for the Institute. He became senior lecturer of Mid-Kent University and also gained his first degree, then took an MBA at City of London, an MSc in management science, and gained his doctorate in quantitative business analysis from the University of Beverly Hills, CA. All his degrees were achieved after he reached the age of fifty. During the eleven years of his academic appointment Len was invited to become marketing consultant to Philips NV, consulting and training around the world for fifteen years; founder-director and vice-chairman of Montgomery Vaults Ltd, Lagos, Nigeria; and director of the Institute of Sales and Marketing Management. This last appointment involved appearing at road shows around the UK including speaking to over 5,000 delegates at the Albert Hall. Len, a man of diverse interests, bought and ran the 17th century hotel and restaurant Shapwick House, Somerset, a small live-stock and arable farm in south west France, continued water-painting (most of which are in private collections), and developed a deep and continuing interest in computer technology. Len is consulted by and writes for many companies on strategic planning, corporate business planning, marketing, as a company-wide operation rooted in financial management, company valuation and M&A activities. Len has been a director of Computer Resources International SA Luxembourg for 20 years. It is a multi-million euro turnover computer systems company serving many European Commission directorates in the 27 EU countries. Len is a professor at the International School of Management (Paris, New York, Shanghai, Tokyo) tutoring mature students online and on-campus at PhD level. He has written hundreds of papers, articles books, case studies and papers.
Rating:	(No Feedback Yet)
Member Since:	11-26-2007 02:47
Skills:	Management, marketing, finance Dartnell Gold
Vision:	It isn't what you know, it's what you DO about what you know!
Keywords:	Writing business plans, advertising copy, letters, articles, training material, online guidance Managment, marketing, finance, publicity

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