Project Detail

Description

Please make
1 email design (I can cut it up etc in photoshop, just need the design)
And
7 Image headers for a website www.silverswordcard.co.uk


1 EMAIL

If you design the email, I can cut it up in photoshop and turn it into an html doc with the imagery.

Open brief on design but must in keeping with brand website


Email 1 – General email advertising the Silver Sword Card
Info that may help:
-The Silver Sword Card is a local and national discount card for the UK
-You get discounted shopping, discounted restaurants, discounted hotels, discounted travel, nightclub VIP, free drinks and queue jump

Buttons any size with imagery:
- to find discounts by category
- search discounts by location
- Order card with promo code xxx45 to get 25% off the card.
- 50p from every card goes to a charity of your choice from (Greenpeace, Help the heros, cancer research, WSPA or against teenage knife crime campaign)
- Every Card holder gets a £60 Virgin Wines voucher


7 IMAGES
These need to be fun and colourful and I would prefer the images to really tell a story as opposed to being just about the card.

For example, for the contact page, rather than have a static telephone, perhaps have a fun image of a fun office or a business person looking welcoming.

I have given a brief for each one but if you have a better idea feel free to email me to discuss!

Each image should be:
- in keeping with the current site design
- saved as the smallest file as possible without compromising the quality
Width: 595px
Height: any suitable height to match design minimum of 100px maximum of 200px. What ever height you choose, they must all be the same height.
Font: Arial


Image header 1 for website url:
http://www.silverswordcard.co.uk/silver-sword-card.php
Description: Can this image look like three separate boxes?
-one of young people our shopping having loads of fun saying “The Local and National Discount Card for Daytime”
-one of a nice Italian dinner close up or meal out saying “Night time”
-one of young people dancing on a nightclub or out in the evening having loads of fun saying “or Any time”

Image header 2 for website url:
http://www.silverswordcard.co.uk/contact.php
Description: Open brief

Image header 3 for website url:
http://www.silverswordcard.co.uk/order-discount-card.php
Description: To include the virgin discount, an image of the card and maybe some people having fun because they have the card!

Image header 4 for website url:
http://www.silverswordcard.co.uk/student-reps.php
Description: Student having loads of fun but looking like they are working in some way. Maybe handing out flyers

Image header 5 for website url:
http://www.silverswordcard.co.uk/request-discount.php
Description: images that illustrate discounts or discount ideas

Image header 6 for website url:
http://www.silverswordcard.co.uk/free-vouchers.php
Description: Open brief but perhaps…Young people out on town holding an iphone looking for discounts, or logos flying around with their discounts

Image header 7 for website url:
http://www.silverswordcard.co.uk/partnerships.php
Description: Open brief but small business related. Image should be fun not corporate looking

IF YOU NEED IMAGES
Please request any existing imagery that may help you design. If you want to use logos of companies on the card, these can be found on any of the ‘search by location’ pages found on the right hand side navigation.

If you need the icons for each type of discount i.e. discount travel icon etc I can send those too.