Project Detail

Description

Online Marketing Campaign

Marketing Campaign proposals for ABC Fit Kids web site aimed at creating strong public awarness of the web site online in Australia, NZ, UK and USA with the aim to drive online sales of the ABC Guide to Fit Kids Book from the sites web store. Web site is currently being built and will be launched March 1 2007.

The site will have basic SEO and a parents forum with key word dense articles. See bid request 600663 for more information about the web site which has yet to be build.

Would like cost effective, comprehensive web marketing campaign proposals including SEO, Blogging Campaign, Affiliate advertising and other suggestions to drive traffic to the site, create interest in the book, and web store sales.

Initial cost plus any ongoing/ maintanance fees to maintain SEO rankings and other marketing elements. Proposals should include a combination of marketing development and marketing strategy advice.

As far as SEO strategies go we would like to feature in all the major search engines i.e. yahoo, google, ninemsm for searches relating to parenting, childrens health, weight loss, childhood obesity, the book title, nutrition, etc. Aim to be ranked in top 5 search returns if not better by the time of site launch which will be beginning of March 2007.